The electric car market is growing rapidly in Europe, but Tesla's share has dropped 49% in the past two months. It is down from 37,311 units in Jan-Feb. 2024 to 19,046 units this year. Undoubtedly, the slump is at least partly due to all the news about Elon Musk. His endorsement of the neo-Nazi AfD Party in Germany was widely condemned in Europe, with many people telling him to butt out.
Musk has chosen a poor time to get involved in politics, as competition from other electric cars is ramping up, so people who want to buy an electric car have more choices and don't have to buy a Tesla. And some of the new entrants are better than Teslas. For example, the Chinese company BYD has a new charging system that is almost as fast as filling a gas tank. Tesla has nothing like that and with nobody minding the store at Tesla, it is only going to fall further behind competitors. (V)